Brand identity played a central role in the design. Circular elements throughout the space reflect the “O” in the company’s name, while shades of blue foster an inviting, cohesive atmosphere. Circular lighting in the break room and entrance further reinforces the company’s vision to “shine a light” on emerging businesses.
An intricate design in the staff break room symbolizes the interconnected nature of the company’s eight—and growing—brands, aligning seamlessly with their motto: “Great Vision. Great Strategy.”